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46 December 21, 2011

46 Days is all you got left before the Superbowl hits Indianapolis.

So what are you going to do “Business People?”

I’m mainly taking to restaurants.  I see all of you whining and bitching about how business is down on the news.

So what are you going to do?

I’ll tell you who isn’t whining and bitching, Scott Wise of “Scotty’s Brewhouse.”

“We’re in the business of forethought. You’re always trying to foresee, ‘What do I need?’ Multiply that by 1,000, and that is the Super Bowl.”

So if you’re thinking, wow, this might be a good time to create a Facebook Fan page, or gosh, maybe we should add that  Twitter account we’ve been talking about.  Do you want the truth?   You’re probably too late.

It’s so frustrating for me to see establishments that claim they need more business yet won’t embrace Social Media.  Are you “half -in” on Social Media and do a really bad job?  Did you have someone working for you and didn’t see the financial payoff after 3  months?  Right when the uphill battle was going to begin to be fun, and I mean a lot of fun, you quit. You’re going to do Social Media on your own, how’s that working out for you?  Ends up you don’t do it, or do it poorly, and the account created and nurtured lays stagnate.

So where does that leave you with the Super Bowl coming to town in 46 days?  PANIC is a word that comes to mind.

I just Googled “restaurants near Indianapolis, Indiana”

1.   St. Elmo Steak House (Your SEO Company needs a bonus.)

2.  Oceanaire (Really?)

3.  Rock Bottom ( Your SEO Company DEFINITELY deserves a bonus.)

4.  The Rathskeller

5.  Barcelona Tapas (Not even on my radar)

That’s the top 5, in Indy.  There are Gems, GEMS, I tell you that will not get visited because you haven’t put yourself “out there” as far as Social Media goes.

There are hotel rooms that cost $45.00 in Brownsburg that now cost $450.00 A NIGHT for the Super Bowl.  People are not going to spend a week here and just go to downtown establishments.  Get your voice heard, get customers in your door, get your place on the Super Bowl map!

Start yesterday.  Establish a presence on Facebook and Twitter.  Add your location to Yelp, 4Square, Urban Spoon, etc.  Now is not the time to be shy folks, it’s game time.

If you want some help, give me a call.

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